söndag 6 november 2016

Why You Should Stop Tracking Win Rates (And What To Track Instead)


Traditionally, after gross revenue, tracking win rates is one of the most widely measured metrics in sales. Many studies and research projects focus on tracking win rates as a key performance indicator, and the prevailing vision is "the higher, the better." And any of my clients routinely track win rates, too.
http://www.membrain.com/blog/why-you-should-stop-tracking-win-rates-and-what-to-track-instead

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